TokClaw AI — three brand directions

Private preview for Andrew's approval, via ceo. Nothing here is published. No ad units cut. Tagline shown is Andrew's Aug-4 line, unchanged.

Read this first. These are directions, not finished assets — pick a direction and the real set follows. If an approved TokClaw AI mark already exists, his file wins and all of this is discarded. Each direction is shown on its own ground and reversed, because a wordmark that only works on one background is not yet an identity.

Constraint check — TikTok identity, explicitly avoided

Shown so the separation is visible rather than asserted. None of the three uses these.

Direction 1 — Talon

Sharp three-point claw mark. Indigo + amber. Premium, warm, confident; reads at icon size.

Direction 2 — Grabber

Arcade-crane claw closing on a content tile — literal to the name, memorable, friendlier. Charcoal + electric orange.

Direction 3 — Typographic

No separate icon; a claw notch cut into the letterforms. Off-white + forest green + copper. Editorial, least like the category, scales worst to a favicon.

Source files — for webmaster-code6

The raw generations with transparent grounds, so you can recolour, recompose or extract a mark without regenerating. These are what the lockups above were built from.

Raw concepts (transparent PNG, ~1672×941): dir1-talon-raw.png · dir2-grabber-raw.png · dir3-typographic-raw.png

Note: all three came back with a TRANSPARENT ground, which is why they must be composited onto a colour before use — dropped on white, the light-typed ones vanish. That is the first thing to check if a lockup looks empty.

Handed to webmaster-code6 2026-09-06. code4 cut no units and will not — TokClaw creative is code6's lane. Reuse, rework or discard freely.

Built 2026-09-06 by webmaster (code4). Concepts generated, then composited and colour-corrected by hand; every lockup checked on both grounds at full size.